Business 101

Can One Class Help the Unsigned Artist?
There is a plethora of unsigned artists in and around the globe that want their music, art, literature, and other talents to be heard. Whether it is through the street teams, word of mouth, or the internet, these artists want to reach out to a greater audience outside of their geographical markets. For the amateur, are there many resources available at their full disposal? Is there a blueprint to follow when trying to market and promote their craft? The internet era has brought us to a day and age where just about every household has a computer. This tool is the catalyst for such artist to start their mission in promotion, marketing, and eventually selling their dreams. Anyone can do it. With just a laptop, a couple of pictures, a few MP3’s, and maybe a tutorial in Microsoft Office, you as an artist that wants to be heard has the tools to begin their mission.



Is this where the buck stops? What are other outlets for unsigned artists to expand their territory? What is the ultimate goal? Is it the love for their craft? Yes! Next is sharing their gift with the masses. Then there is profit. The way you do this is by selling. In order to sell you must know the principles of business. This resource is one tool that may be missed in the mind of the unsigned artist, especially a neo. Knowing the principles of business will help the unsigned artist on their journey of promoting their brand. You can go to hundreds of open mic competitions, gallery openings, red carpet events, concerts, ski resort parties and ciphers, but if you do not know how to market yourself, how will you be heard? Promotion, budgeting, marketing, selling, and research are the foundations of business and will keep you from being in a repetitious cycle of wanting to be “put on”. Do you want your dreams to fall by the waste-side?

You are now “In The Mix”
By InTheMixWithTre’